COFFEE KNOWLEDGE

When it comes to brewing coffee, most people focus on beans, roast level, or brewing method—but forget one vital ingredient: water. Since coffee is more than 98% water, the quality of the water you use can make or break your cup. At Herd Coffee Roaster, we believe that great coffee deserves equally great water.
When it comes to coffee, two main species dominate the world: Arabica and Robusta. Though they may look similar in your cup, their differences in flavor, aroma, and origin are what make coffee so wonderfully diverse. At Herd Coffee Roaster, understanding these distinctions helps us craft the perfect roast for every palate.
Roasting is where coffee’s true personality emerges. The same green bean can taste fruity and floral—or bold and smoky—depending on how it’s roasted. At Herd Coffee Roaster, we take pride in mastering every roast level to highlight the bean’s best characteristics.
When people hear the word acidity, they often think it means sourness. But in the world of coffee, acidity is a good thing — it’s what gives coffee its brightness, liveliness, and personality. At Herd Coffee Roaster, we see acidity as the heartbeat of flavor — the element that brings every cup to life.
Freshness isn’t a luxury — it’s a necessity. From roasting to packaging to your cup, every step we take at Herd Coffee Roaster is dedicated to delivering coffee at its freshest. So the next time you open a bag, take a deep breath — that’s the true aroma of craftsmanship and care.
Every cup of coffee tells a story — of soil, weather, hands, and hearts. At Herd Coffee Roaster, we’re passionate about sharing that story with you. So next time you sip your coffee, take a moment to appreciate the journey it took to reach your cup — and the craft behind every roast.
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